New York residents were shocked this week by the new ads released by the New York City health department, equating drinking soda with drinking FAT.  That’s right; straight up ooey, gooey, yellowey, lardy, fat. If it sounds disgusting, oh just you wait ’til you see the actual commercial. Check out the nausea-inducing, fat slurping ad below.

Yum yum yum, right? Eh no, absolutely disgusting; but think about this:

I’ll be interested to see how effective this ad campaign really ends up being, how long it will take for the cola companies to lobby hard enough to shut it down, and if the sales of regular sodas are actually affected.

If you saw this commercial on TV, would it make you think twice about reaching for your regular cola?

How effective do you think this campaign will be?

Happy Snacking,

Lindsey